Hunter Invites 9p and MIAXMON to "PLAY" in the Great Outdoors

The Scottish footwear and outdoors gear brand Hunter is over 160 years old, but now it steps into the future with its new PLAY boot campaign. Starring Alhan Gençay and Mia Monaghan (9p and MIAXMON, respectively), the campaign sees the two gaming vanguards enter a digitally-enhanced reality of real-life -- not quite the metaverse, but still somewhere between online and IRL.Hunter's campaign celebrates the PLAY Boot and PLAY Neo Boot, which are designed with functionality, productivity, and prote...